Innovation Master Series Innovation Master Series Junio 16-18, 2010 In today's business environment, companies are challenged to implement more projects with fewer resources. New products are being rushed to stave off collapsing margins, and many markets are bombarded by copy-cat foreign companies and nimble competitors with radically lower cost structures. What if Jeff Immelt is right? Is this the "new normal"? How you navigate the immediate crisis of today and tomorrow's business challenges will impact the long-term success of your company.